Skip to content
Aperlena

TED - Tenders Electronic Daily (Publications Office of the EU) verified 2 days ago Contract notice

Finland - Advertising and marketing services - Creative agency partner for the University of Oulu's marketing, communications and public relations

Original Suomi - Mainonta- ja markkinointipalvelut - Luova toimistokumppani Oulun yliopiston markkinoinnille, viestinnälle ja yhteiskuntasuhteille

Open Finland Pohjois- ja Itä-Suomi Business services

Buyer Oulun yliopisto

17 days to request

Key facts

Requests to participate by
16:00 (UTC+2)
Procedure
Restricted procedure
  1. Published
  2. Today
  3. Deadline open for 32 days
  4. Awarded pending

Bidding window

31 days from publication to deadline

Usual length

Notices of this kind (Finland, restricted procedure, above the EU threshold) give a median of 30 days, half of them between 18 and 33 days, based on 50 notices of the last two years.

This buyer usually gives 24 days (median of its last 68 calls for tender).

View the official notice Watch this tender

If the deadline moves or the notice is corrected, we email you. Log in

Summary

Machine-generated summary

The University of Oulu is procuring a creative advertising agency partner to deliver communications and marketing services. The contract consists of various assignments, either broad campaign packages or individual creative commissions. The partner acts as a strategic and operational partner, providing campaign concepting and creative design, brand content development, visual and content renewal of marketing and communications materials, website copywriting, and strategic sparring. The key element is the concepting and creative development of the applicant marketing campaign for joint higher education applications. Individual assignments include applicant marketing content, employer image campaigns and renewal of presentation materials. This is a two-stage restricted procedure; this first stage concerns requests to participate, from which up to 5 tenderers will be selected.

Description

Oulun yliopisto kilpailuttaa kumppania toteuttamaan viestinnän ja markkinoinnin palveluita luovana mainostoimistokumppanina. Hankinta koostuu erilaisista viestinnän ja markkinoinnin toimeksiannoista, jotka voivat olla joko laajoja kampanjakokonaisuuksia tai yksittäisiä luovia toimeksiantoja. Luova mainostoimistokumppani toimii Oulun yliopiston strategisena ja operatiivisena kumppanina tarjoten esimerkiksi kampanjoiden konseptointia ja luovaa suunnittelua, brändin sisällöllistä kehittämistä, markkinointi- ja viestintämateriaalien visuaalista ja sisällöllistä uudistamista, verkkosivujen tekstisuunnittelua ja copywritingia, sekä muuta strategista sparrausta ja luovaa asiantuntijatyötä. Hankinnan keskeisimpänä kokonaisuutena on korkeakoulujen yhteishakuihin liittyvän hakijamarkkinointikampanjan konseptointi, luova suunnittelu ja kehittäminen. Yksittäiset toimeksiannot voivat olla esimerkiksi hakijamarkkinoinnin sisältöjen suunnittelua, työnantajamielikuvakampanjoita, esittely- ja markkinointimateriaalien visuaalista ja sisällöllistä uudistamista, verkkosivujen tekstisuunnittelua ja copywritingia, brändin sisällöllistä kehittämistä sekä erilaisten luovien konseptien suunnittelua. Kilpailutus toteutetaan kaksivaiheisena (rajoitettu menettely). Tämä on kilpailutuksen ensimmäinen vaihe ja koskee osallistumishakemusten jättämistä. Osallistumishakemusten jättäneistä jatkoon valitaan enintään 5 tarjoajaa, joille lähetetään tarjouspyyntö. Kuvaus hankinnasta tarkemmin Liite 1 Palvelukuvaus

Terms of the procedure

How tenders are scored
Kokonaistaloudellinen edullisuus
Small firms
The buyer marks this procedure as suitable for small and medium-sized firms.

As the official notice states them.

Bid or no-bid?

Six questions before you commit a team. Under each one, what the register holds on it. The answers are yours.

  1. Check this first:

    Do we meet every eligibility criterion?

    Restricted procedure: suppliers first ask to take part, and only those the buyer selects are invited to bid.

    Above the EU threshold: open to companies from any EU country.

  2. Your call:

    Can we deliver this with the team we have?

    The register holds nothing on this. The official documents will.

  3. Your call:

    Do we have two comparable references?

    Comparable work is in Business services.

  4. In your favour:

    Is the deadline realistic for a proper offer?

    17 days left, 13 of them working days.

  5. Your call:

    Is there a margin at the likely winning price?

    In this country this kind of contract is usually awarded for between €122,495 and €800,000.

  6. Your call:

    Do we know this buyer?

    The buyer has 120 notices in the register and no pattern of winners yet.

Can I bid?

  • Restricted procedure: suppliers first ask to take part, and only those the buyer selects are invited to bid. Above the EU threshold: open to companies from any EU country.
  • The notice is written in Finnish.
  • Certificates from another EU country? Check the equivalents on eCertis

Official source

Source: TED - Tenders Electronic Daily (Publications Office of the EU)

Always verify details on the official notice.

Report an error in this notice

Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 2 days ago

What this market pays

The buyer has too few awards of its own in this sector, so this is the range of the last 315 awards for Business services in Finland.

Median award
€300,000
Middle half of past awards
€122,495 to €800,000

TED - Tenders Electronic Daily (Publications Office of the EU) publishes no value for this notice, so it has no mark on the scale. The official documents may state one.

Award values as published by the official sources. Use them as a guide, not a rule: scope, lots and duration differ between contracts.

Oulun yliopisto

Finland

notices in the register
120
awards
22
awarded in total
€8.6M

Who wins its contracts

Many suppliers
different companies won its awards
18
of the awards went to the three most frequent winners
21%
of its calls state an estimated value
20%

Based on 19 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

Competition

tenders per lot on average (open and restricted procedures)
3.3
of those lots received a single tender
15%
of the awards went to companies based in another country
29%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

One dot per award, on the day it was signed, sized by its value. A ring is an award with no published value.

This buyer has no award history in this sector yet. Usual winners, Business services - Finland

Company Wins Total awarded Last win
KPMG Oy Ab 25 €12.7M Oct 2026
BDO Audiator Oy 16 €4.8M Jun 2026
BDO Oy 10 €3.1M Aug 2026
PricewaterhouseCoopers Oy 8 €6.2M Jun 2026
Securitas Oy 6 €20.2M Jun 2026

Based on 387 awards with a linked company profile over the last 2 years.

4 open tenders right now

Market context

TED - Tenders Electronic Daily (Publications Office of the EU) publishes no value for this notice, so it cannot be placed among the open notices of its sector. The official documents may state one.

open now in Business services
4,407
median open notice
€216,580

Who wins in this market

Many suppliers

Finland · Business services

different companies won awards here
279
of the awards went to the three most frequent winners
13%
buyers awarded contracts here
227

Based on 387 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

Competition

tenders per lot on average (open and restricted procedures)
6.6
of those lots received a single tender
8%
of the awards went to companies based in another country
3%
of the tenders came from another country
19%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

Similar tenders

Open now

17

days left

Auction services

Finland Business services Stara (Helsingin kaupungin rakentamispalveluliikelaitos)

€120,000

est. value

Open elsewhere in Europe

Matched by meaning across languages, from the notices' own words: the same kind of contract, open now in another country.

Awarded before

Never miss a tender like this

22 new notices in Business services in Finland in the last 7 days. Get an email when new ones appear. Free.

Set up my alert

Or follow just its CPV code, Advertising and marketing services: an email when new tenders arrive under it, no account needed.

17 days to request

Open notice

Keyboard shortcuts

Read a list without reaching for the mouse. The shortcuts stay quiet while you type in a field.

j
Next result
k
Previous result
Enter
Open the result
n
Next page
p
Previous page
c
Compare this result
s
Shortlist this result
o
Open the result in a new tab
x
Set this result aside
/
Search from any page
Ctrl K
Search from any page
?
Show these shortcuts
Esc
Close

Index

Close
Log in

Language