Summary
Machine-generated summaryA Belgian contracting authority is procuring the design and execution of a new campaign promoting the fry shop and its fries in Flanders for 2026-2028, with an optional extension for 2029. The campaign aims to positively promote the fry shop, particularly during the Week of the Fries (early November, subject to confirmation). The total estimated value is 500,000.00 euro excluding VAT (125,000.00 euro excluding VAT per year). Media buying is not part of this contract. The procedure is a two-step process: selected agencies receive a more detailed briefing in the second phase. No specific deadline is stated in the notice.
Description
Official source
Source: TED - Tenders Electronic Daily (Publications Office of the EU)
Always verify details on the official notice.
Report an error in this notice
Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 1 week ago
The buyer
Full buyer profileVZW Vlaams Centrum voor Agro- en Visserijmarketing
- notices in the register
- 19
- awards
- 6
- awarded in total
- €1.1M
Who wins its contracts
- of its calls state an estimated value
- 0%
Recent awards
- België - Reclame- en marketingdiensten - Ontwikkelen van een PR- en promotiecampagne in Vlaanderen voor de frietjes van de frituur.
- Advertising and marketing services - Creation of communication material and concept for a red meat sustainability campaign in Flanders and Germany
- Advertising and marketing services - National public-facing organic campaign with European support
5 open tenders right now
- Carrying out market research - Consumer research into purchasing behaviour in Belgium 2027 - 2031 10 days left
- Advertising and marketing services - B2B Promotion Campaign Delicious Dairy - dairy exports to China, Vietnam and the UAE 23 days left
- Conducting market research - Framework agreement for quantitative market research in Belgium from 2027 to 2030 28 days left
Market context
- open now in Business services
- 4,407
- median open notice
- €216,580
Who wins in this market
Many suppliersBelgium · Business services
- different companies won awards here
- 522
- of the awards went to the three most frequent winners
- 3%
- buyers awarded contracts here
- 311
Based on 599 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.
Competition
- tenders per lot on average (open and restricted procedures)
- 4.8
- of those lots received a single tender
- 12%
- of the awards went to companies based in another country
- 15%
- of the tenders came from another country
- 72%
As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.
Change history
Every time an official source republished this notice with different content. We watch every source we index, including regional copies of the same notice.
-
- Scope and criteria
- The description was expanded. Re-read it before you bid.
Follow this tender and we email you the moment it changes. Create account
Similar tenders
Open now
Awarded before
Never miss a tender like this
36 new notices in Business services in Belgium in the last 7 days. Get an email when new ones appear. Free.
Set up my alertOr follow just its CPV code, Advertising and marketing services: an email when new tenders arrive under it, no account needed.