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Aperlena

CAIS EOP - Bulgarian national e-procurement (Public Procurement Agency) verified 1 month ago Contract notice

Advertising activities during the 2026 Men's European Volleyball Championship, 9-22 September 2026 in Sofia

Original Рекламни активности по време на провеждането на Европейското първенство по волейбол за мъже 2026, в периода 9-22 септември 2026 г. в гр. София

Open Bulgaria Yugozapaden Business services

Buyer МИНИСТЕРСТВО НА ТУРИЗМА

€50,000 estimated value

Key facts

Published
No deadline published
Competition
Open race
  1. Published

CAIS EOP - Bulgarian national e-procurement (Public Procurement Agency) does not publish a closing date for this notice. See the official notice

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The Aperlena Verdict

Open race

No supplier dominates: 15 different companies have won the last 18 comparable contracts from this buyer over 5 years. This is a genuinely open race.

Expected final price vs the published estimate
0%

Based on 18 comparable awards by this buyer in this sector over 5 years. Every verdict is recorded before the outcome and graded against the award notice. How we score ourselves.

Summary

Machine-generated summary

The contract covers advertising activities during the hosting of the 2026 Men's European Volleyball Championship in Sofia from 9 to 22 September 2026 at the Arena 8888 (Arena Sofia) hall. The contractor will display Bulgaria's tourism logo and the visitbulgaria.com website on the LED system around the court during all matches, place the logo on the interview and media backwall, include it in all printed and digital partner materials produced or published after contract signing, and deliver social media content on the Bulgarian Volleyball Federation channels: 6 Instagram and Facebook posts, 10 stories and 5 reels, plus TV and live stream exposure via the European Volleyball Confederation platform.

Description

Предметът на обществената поръчка включва осъществяване на рекламни активности в рамките на провеждането на домакински турнири и състезания с участието на Български национален отбор по волейбол- мъже по време на провеждането на Европейското първенство по волейбол за мъже, в периода 09-22 септември 2026 г., гр. София, зала „Арена 8888“ („Арена София“). Изпълнителят по настоящата обществената поръчка ще предостави следните услуги: 1. Интегриране на туристическото лого и уебсайта visitbulgaria.com на България чрез LED система около игрището по време на всички мачове от първенството в София, с гарантирана ротация минимум 10 секунди на всеки 360 секунди игрово време. 2. Интегриране на туристическото лого на България върху рекламната стена за интервюта и медийни активности, с присъствие във всички официални медийни изяви по време на събитието. 3. Интегриране на туристическото лого на България във всички печатни материали, в които са включени партньорите на събитието, и са произведени след подписването на договора, с гарантирано присъствие в 100% от тиража. 4. Интегриране на туристическото лого на България във всички дигитални материали, в които са включени партньорите на събитието и са публикувани след подписването на договора, с гарантирано присъствие във всички официални комуникационни канали и визии. 5. Осигуряване на присъствие в социални мрежи - публикуване на постове, сторита и рийлс в социалните мрежи на БФВ, разпределени преди и по време на събитието, както следва: 6 поста в Instagram и Facebook; 10 сторита; 5 рийлс. Целият дизайн и текст на публикациите ще бъдат подготвени от БФВ, като ще бъдат тагнати социалните канали на Министерството на туризма, и ще съдържат туристическото лого и уебсайтът visitbulgaria.com. Материалите ще бъдат предварително съгласувани и одобрени от МТ. 6. ТВ/Live Stream отразяване: Мачовете от първенството ще могат да бъдат гледани online в целия свят в стрийминг платформата на Европейската конфедерация по волейбол. За територията на България мачовете ще бъдат отразени телевизионно в каналите на bTV и MAX Sport. 7. Министерство на туризма да получава статут „Национален партньор за България“ на БФВ за периода на провеждането на Европейското първенство по волейбол за мъже 2026г. - 09-22 септември 2026 г.

Official source

Source: CAIS EOP - Bulgarian national e-procurement (Public Procurement Agency)

Always verify details on the official notice.

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Last verified against CAIS EOP - Bulgarian national e-procurement (Public Procurement Agency) 1 month ago

What this buyer has paid before

Based on 17 comparable contracts this buyer awarded in this sector over the last 4 years.

This notice
€50,000
Median award
€53,000
Middle half of past awards
€35,790 to €67,252

The estimate sits inside the usual range.

Most recent awards

Award values as published by the official sources. Use them as a guide, not a rule: scope, lots and duration differ between contracts.

МИНИСТЕРСТВО НА ТУРИЗМА

Bulgaria

notices in the register
47
awards
37
awarded in total
€4.8M

Who wins its contracts

Many suppliers
different companies won its awards
30
of the awards went to the three most frequent winners
19%

Based on 36 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

Competition

tenders per lot on average (open and restricted procedures)
4.5
of those lots received a single tender
0%
of the awards went to companies based in another country
3%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

One dot per award, on the day it was signed, sized by its value. A ring is an award with no published value.

Who usually wins this buyer's contracts in this sector

Based on 18 awards with a linked company profile over the last 5 years.

Market context

Larger than 25% of the open notices in Business services across Europe.

open now in Business services
4,346
median open notice
€226,155

Who wins in this market

Many suppliers

Bulgaria · Business services

different companies won awards here
275
of the awards went to the three most frequent winners
17%
buyers awarded contracts here
236

Based on 698 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

Competition

tenders per lot on average (open and restricted procedures)
3.3
of those lots received a single tender
22%
of the awards went to companies based in another country
1%
of the tenders came from another country
1%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

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