The Aperlena Verdict
Open raceNo supplier dominates: 12 different companies have won the last 12 comparable contracts from this buyer over 5 years. This is a genuinely open race.
Based on 12 comparable awards by this buyer in this sector over 5 years. Every verdict is recorded before the outcome and graded against the award notice. How we score ourselves.
Summary
Machine-generated summaryPGE Polska Grupa Energetyczna S.A. is procuring media agency services covering media advisory, planning, and the purchase and running of advertising campaigns across all mass media channels, including TV, radio, internet, press, out-of-home (OOH), and cinema, as well as other integrated marketing activities related to advertising. A detailed description of the subject matter of the contract is set out in Annex No. 1 to the SWZ, and the draft contract terms are contained in Annex No. 2 to the SWZ. The contract covers services in Poland.
Description
Terms of the procedure
- How tenders are scored
- Cena oferty brutto (C): 100 points
- Tenders go to
- swpp2.gkpge.pl
As the official notice states them.
Bid or no-bid?
Six questions before you commit a team. Under each one, what the register holds on it. The answers are yours.
Can I bid?
- Open procedure: any interested supplier may submit a bid. Above the EU threshold: open to companies from any EU country.
- The notice is written in Polish.
- Certificates from another EU country? Check the equivalents on eCertis
Official source
Source: TED - Tenders Electronic Daily (Publications Office of the EU)
Always verify details on the official notice.
Report an error in this notice
Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 4 days ago
What this market pays
The buyer has too few awards of its own in this sector, so this is the range of the last 1,510 awards for Business services in Poland.
- Median award
- €238,723
- Middle half of past awards
- €56,832 to €720,616
TED - Tenders Electronic Daily (Publications Office of the EU) publishes no value for this notice, so it has no mark on the scale. The official documents may state one.
Award values as published by the official sources. Use them as a guide, not a rule: scope, lots and duration differ between contracts.
The buyer
Full buyer profilePGE Polska Grupa Energetyczna S.A.
- notices in the register
- 17
- awards
- 14
Who wins its contracts
Many suppliers- different companies won its awards
- 13
- of the awards went to the three most frequent winners
- 23%
Based on 13 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.
Competition
- of the awards went to companies based in another country
- 8%
As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.
One dot per award, on the day it was signed, sized by its value. A ring is an award with no published value.
Who usually wins this buyer's contracts in this sector
| Company | Wins | Total awarded | Last win |
|---|---|---|---|
| Budowlani Łódź Sportowa Spółka Akcyjna | 1 | Jul 2026 | |
| Goldensubmarine Sp. z o.o. sp. k.; Advalue Sp. z o.o. | 1 | May 2026 | |
| Linklaters LLP | 1 | Apr 2026 | |
| Miejski Klub Sportowy Start Spółka Akcyjna | 1 | Jul 2026 | |
| MKS Lublin S.A. | 1 | Aug 2026 |
Based on 12 awards with a linked company profile over the last 5 years.
Market context
TED - Tenders Electronic Daily (Publications Office of the EU) publishes no value for this notice, so it cannot be placed among the open notices of its sector. The official documents may state one.
- open now in Business services
- 4,398
- median open notice
- €221,020
Who wins in this market
Many suppliersPoland · Business services
- different companies won awards here
- 2,334
- of the awards went to the three most frequent winners
- 2%
- buyers awarded contracts here
- 1,605
Based on 4,015 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.
Competition
- tenders per lot on average (open and restricted procedures)
- 4.0
- of those lots received a single tender
- 21%
- of the awards went to companies based in another country
- 1%
- of the tenders came from another country
- 4%
As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.
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