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TED - Tenders Electronic Daily (Publications Office of the EU) verified 1 day ago Contract notice

France - Software and information systems - Contract for the implementation of a SaaS solution dedicated to AB testing and associated support

Original France - Logiciels et systèmes d'information - Marché pour la mise en place d'une solution SaaS dédiée à l’AB Testing et support associé

Open France Software & IT systems

Buyer EDF SA

Key facts

Published
Competition
Open race
  1. Published

TED - Tenders Electronic Daily (Publications Office of the EU) does not publish a closing date for this notice. See the official notice

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The Aperlena Verdict

Open race

No supplier dominates: 14 different companies have won the last 15 comparable contracts from this buyer over 5 years. This is a genuinely open race.

Based on 15 comparable awards by this buyer in this sector over 5 years. Every verdict is recorded before the outcome and graded against the award notice. How we score ourselves.

Summary

Machine-generated summary

EDF SA, acting on behalf of its subsidiary Group Support Services, is procuring a SaaS solution for AB testing, customisation of customer journeys and optimisation of the user experience on the EDF Particuliers websites. The expected services include: a SaaS platform compatible with EDF's digital environments; A/B testing, dynamic personalisation and audience management; advanced reporting with integrated analytics and interoperability APIs; technical and functional support with evolutionary maintenance; user training and expert support from the software publisher. The contract is awarded in France and covers the delivery, operation and support of the platform.

Description

L'objet du marché porte sur la fourniture d’une solution SaaS d’AB testing, de personnalisation des parcours clients et d’optimisation de l’expérience utilisateur des sites web EDF Particuliers. Les prestations attendues sont : - Plateforme SaaS compatible avec les environnements digitaux EDF, - Tests A/B, personnalisations dynamiques, gestion des audiences, - Reporting avancé, analytics intégrés, API d’interopérabilité, - Support technique et fonctionnel, maintenance évolutive, - Formations utilisateurs et accompagnement expert éditeur EDF SA émet cet avis de marché en son nom et pour le compte de sa filiale Group Support Services. Le marché porte sur la fourniture d’une solution SaaS d’AB Testing, de personnalisation des parcours clients et d’optimisation de l’expérience utilisateur des sites web EDF Particuliers. Les prestations attendues sont : - Plateforme SaaS compatible avec les environnements digitaux EDF, - Tests A/B, personnalisations dynamiques, gestion des audiences, - Reporting avancé, analytics intégrés, API d’interopérabilité, - Support technique et fonctionnel, maintenance évolutive, - Formations utilisateurs et accompagnement expert éditeur.

Official source

Source: TED - Tenders Electronic Daily (Publications Office of the EU)

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Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 1 day ago

What this market pays

The buyer has too few awards of its own in this sector, so this is the range of the last 356 awards for Software & IT systems in France.

Median award
€118,158
Middle half of past awards
€57,653 to €268,593

TED - Tenders Electronic Daily (Publications Office of the EU) publishes no value for this notice, so it has no mark on the scale. The official documents may state one.

Award values as published by the official sources. Use them as a guide, not a rule: scope, lots and duration differ between contracts.

EDF SA

France

notices in the register
518
awards
149
awarded in total
€650.3M

One dot per award, on the day it was signed, sized by its value. A ring is an award with no published value.

Who usually wins this buyer's contracts in this sector

Company Wins Total awarded Last win
Pomelo Paradigm 2 Apr 2026
ATI 1 Apr 2026
COMPUTACENTER France 1 Sep 2025
DOCAPOSTE BPO 1 Jul 2025
KAMELEOON 1 Mar 2026

Based on 15 awards with a linked company profile over the last 5 years.

363 open tenders right now

Market context

TED - Tenders Electronic Daily (Publications Office of the EU) publishes no value for this notice, so it cannot be placed among the open notices of its sector. The official documents may state one.

open now in Software & IT systems
3,152
median open notice
€531,444

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