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Aperlena

TED - Tenders Electronic Daily (Publications Office of the EU) verified 3 hours ago Contract notice

Deutschland - Softwarepaket und Informationssysteme - Software für redaktionelle Bearbeitung und Communitymanagement Social Media

Open Germany Hannover Software & IT systems

Buyer ÜSTRA Hannoversche Verkehrsbetriebe Aktiengesellschaft

30 days left

Key facts

Closes
11:00 (UTC+1)
Estimated value
€480,000
Competition
Open race
  1. Published
  2. Today
  3. Deadline open for 30 days
  4. Awarded pending

Bidding window

29 days from publication to deadline

Usual length

Notices of this kind (Germany, open procedure, above the EU threshold) give a median of 31 days, half of them between 28 and 34 days, based on 84,922 notices of the last two years.

This buyer usually gives 34 days (median of its last 30 calls for tender).

View the official notice Watch this tender

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The Aperlena Verdict

Open race

No supplier dominates: 5 different companies have won the last 5 comparable contracts from this buyer over 5 years. This is a genuinely open race.

Based on 5 comparable awards by this buyer in this sector over 5 years. Every verdict is recorded before the outcome and graded against the award notice. How we score ourselves.

Description

Seit mehr als 10 Jahren ist die ÜSTRA Hannoversche Verkehrsbetriebe Aktiengesellschaft sowohl bei Facebook als auch bei Instagram und YouTube vertreten. Um diese (und ggf. weitere) Social Media-Präsenzen vollumfänglich bespielen zu können - sowohl im redaktionellen als auch im Communitymanagement-Bereich - benötigen wir eine webbasierte Software. Das Social Media Team der ÜSTRA setzt sich aus Mitarbeitern der Bereiche Marketing/ externe Kommunikation und des Kundenservice zusammen. Durch die langen Servicezeiten ergibt sich ein Schichtsystem. Daher benötigen wir ca. 65 Lizenzen, 55 davon benötigen jedoch nur die Funktionen, die für das Communitymanagement essenziell sind. Diese Software ist die Verbindung zu den Social Media Präsenzen der ÜSTRA auf Facebook, Instagram, YouTube und - optional - zu anderen Social Media Plattformen wie TikTok und LinkedIn. Die Anfragen der User (Fans bzw. Follower - je nach Plattform) laufen als Direktnachricht, Kommentar, Post oder reply in das System ein und können von dort bearbeitet (beantwortet, per Mail weitergeleitet, intern zugewiesen, wegsortiert oder auf der Plattform gelöscht) werden. Wichtig ist dabei ein möglichst übersichtliches Dashboard, welches den Nutzern auf einen Blick verdeutlicht, welche „Tickets“ noch offen sind und welche gerade von anderen Nutzern bearbeitet werden, um doppelte Bearbeitung zu vermeiden.

Terms of the procedure

How tenders are scored
Preis: 30 percent; Leistungsbewertung gemäß Kriterienkatalog: 70 percent
Small firms
The buyer does not mark this procedure as suitable for small and medium-sized firms.

As the official notice states them.

Bid or no-bid?

Six questions before you commit a team. Under each one, what the register holds on it. The answers are yours.

  1. In your favour:

    Do we meet every eligibility criterion?

    Open procedure: any interested supplier may submit a bid.

    Above the EU threshold: open to companies from any EU country.

  2. Your call:

    Can we deliver this with the team we have?

    Estimated at €480,000.

  3. Your call:

    Do we have two comparable references?

    Comparable work is in Software & IT systems.

  4. In your favour:

    Is the deadline realistic for a proper offer?

    30 days left, 22 of them working days.

  5. Your call:

    Is there a margin at the likely winning price?

    This buyer usually awards this kind of contract for between €533,585 and €752,976.

    Contracts here close a median of 0% above their estimate.

  6. In your favour:

    Do we know this buyer?

    5 different companies won the last 5 comparable contracts.

Can I bid?

  • Open procedure: any interested supplier may submit a bid. Above the EU threshold: open to companies from any EU country.
  • The notice is written in German.
  • Certificates from another EU country? Check the equivalents on eCertis

Official source

Source: TED - Tenders Electronic Daily (Publications Office of the EU)

Always verify details on the official notice.

Report an error in this notice

Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 3 hours ago

Expected award price

likely award for this notice, from its published estimate of €480,000
€441,600 to €489,600

Comparable awards in this country and sector came in at a median of 100% of their published estimate, half of them between 92% and 102%, based on 66 awards of the last 3 years.

Each award is compared with the estimate of the same lots, framework agreements excluded. A published estimate may include options and renewals, so an award under it is not always a discount.

What this buyer has paid before

Based on 5 comparable contracts this buyer awarded in this sector over the last 4 years.

This notice
€480,000
Median award
€550,008
Middle half of past awards
€533,585 to €752,976

The estimate is smaller than three in four past awards.

Most recent awards

Award values as published by the official sources. Use them as a guide, not a rule: scope, lots and duration differ between contracts.

ÜSTRA Hannoversche Verkehrsbetriebe Aktiengesellschaft

Germany

notices in the register
82
awards
40
awarded in total
€14.6M

Who wins its contracts

Many suppliers
different companies won its awards
24
of the awards went to the three most frequent winners
22%
of its calls state an estimated value
63%

Based on 27 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

Competition

tenders per lot on average (open and restricted procedures)
2.8
of those lots received a single tender
18%
of the awards went to companies based in another country
0%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

One dot per award, on the day it was signed, sized by its value. A ring is an award with no published value.

Who usually wins this buyer's contracts in this sector

Company Wins Total awarded Last win
Nomad Digital GmbH 1 €3.1M Aug 2026
Concat AG 1 €752,976 Dec 2025
IVU Traffic Technologies AG 1 €550,008 Jul 2026
AXIANS IT Security GmbH 1 €533,585 Mar 2026
SVA System Vertrieb Alexander GmbH 1 €406,980 Feb 2026

Based on 5 awards with a linked company profile over the last 5 years.

6 open tenders right now

Market context

Larger than 56% of the open notices in Software & IT systems across Europe.

open now in Software & IT systems
1,896
median open notice
€335,204

Who wins in this market

Many suppliers

Germany · Software & IT systems

different companies won awards here
983
of the awards went to the three most frequent winners
11%
buyers awarded contracts here
818

Based on 1,857 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

Competition

tenders per lot on average (open and restricted procedures)
3.1
of those lots received a single tender
31%
of the awards went to companies based in another country
5%
of the tenders came from another country
6%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

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Awarded before

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30 days left

Open notice

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