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TED - Tenders Electronic Daily (Publications Office of the EU) verified 1 week ago Contract award

Deutschland - Statistische Dienstleistungen - Medienresonanzanalyse: Monitoring für die Bereiche Print und Online

Awarded Germany Business services

Buyer DAK-Gesundheit

€421,056 awarded value

Key facts

Published
Procedure
Open procedure
  1. Published
  2. Awarded pending

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Awarded to

ARGUS DATA INSIGHTS Deutschland GmbH

Awarded value
€421,056
Bids received
3
Record with this buyer
1 first contract from this buyer in the register

Description

Gegenstand der Beschaffung ist der Abschluss eines Vertrages mit einem Unternehmen über die Erstellung von Medienresonanzanalysen für die Bereiche Print und Online. o Die Medienresonanzanalysen umfassen alle Artikel über die DAK-Gesundheit (bzw. DAK) nach definierten Schwerpunktthemen inkl. der Werbeäquivalenzwerte, Reichweiten (Auflage, Visits) und Kommentierung (Imagewerte) in allen Printmedien der Bundesrepublik Deutschland sowie in zuvor definierten rund 1.200 deutschsprachigen Onlinemedien. o Die Darstellung erfolgt in Form von Monatsergebnissen, Quartalsberichten und Sonderanalysen für definierte Arbeitsbereiche der DAK-Gesundheit (z.B. Bundesländer oder Servicezentren, wichtigste Medien, etc.). Hinzu können Sonderanalysen zu bestimmten Themenbereichen kommen, die gesondert und individuell beauftragt werden, wie zum Beispiel zum Thema Beitragssatz. o Die Analysen sollen einen Vergleich mit Ergebnissen der Vorjahre (2021 bis 2025) enthalten, um Tendenzen und Entwicklungen aufzuzeigen. Die Ergebnisse werden dem Auftragnehmer von der DAK-Gesundheit zur Verfügung gestellt. o Die Medienresonanzanalysen beinhalten zudem Konkurrenzanalysen der vier wichtigsten Mitbewerber. o Zusätzlich sollen CEO-Benchmarkanalysen zu Sichtbarkeit und Botschaften der CEOs der DAK-Gesundheit und der Mitbewerber erstellt werden. Aus Gründen der Vertraulichkeit stellen wir hier nur eine Übersicht der Schwerpunktthemen zur Verfügung. o Die DAK-Gesundheit erhält Zugänge zum Online-Analyseportal, mit dem die Analysen erstellt werden, um auch eigenständig und kurzfristig einen Überblick über die Medienresonanz erhalten zu können.

Official source

Source: TED - Tenders Electronic Daily (Publications Office of the EU)

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Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 1 week ago

What this buyer has paid before

Based on 5 comparable contracts this buyer awarded in this sector over the last 4 years.

This award
€421,056
Median award
€421,056
Middle half of past awards
€408,500 to €3.2M

The award sits inside the usual range.

Most recent awards

Award values as published by the official sources. Use them as a guide, not a rule: scope, lots and duration differ between contracts.

DAK-Gesundheit

Germany

notices in the register
570
awards
205
awarded in total
€70.5M

Who wins its contracts

Many suppliers
different companies won its awards
178
of the awards went to the three most frequent winners
3%
of its calls state an estimated value
1%

Based on 182 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

Competition

tenders per lot on average (open and restricted procedures)
7.1
of those lots received a single tender
6%
of the awards went to companies based in another country
19%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

One dot per award, on the day it was signed, sized by its value. A ring is an award with no published value.

Awards most often to

  1. neuraxpharm Arzneimittel GmbH 2 awards
  2. PIA Media GmbH 2 awards
  3. adesso SE; Hays AG; msg systems ag 2 awards

249 open tenders right now

Market context

open now in Business services
4,334
median open notice
€224,504

Who wins in this market

Many suppliers

Germany · Business services

different companies won awards here
1,845
of the awards went to the three most frequent winners
3%
buyers awarded contracts here
1,126

Based on 2,727 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

Competition

tenders per lot on average (open and restricted procedures)
8.6
of those lots received a single tender
9%
of the awards went to companies based in another country
3%
of the tenders came from another country
5%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

Change history

Every time an official source republished this notice with different content. We watch every source we index, including regional copies of the same notice.

  1. Scope and criteria
    The description was expanded. Re-read it before you bid.

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