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TED - Tenders Electronic Daily (Publications Office of the EU) verified 1 week ago Contract award

България - Услуги за реклама по въздуха - „Организиране на рекламна кампания за представяне на възможностите за въздушен транспорт и наличието на директни полети до дестинация Варна от Германия по обособени позиции"

Awarded Germany Berlin Business services

Buyer ОБЩИНА ВАРНА

€155,944 estimated value · converted from BGN

Key facts

Published
Procedure
Open procedure
  1. Published
  2. Awarded pending

TED - Tenders Electronic Daily (Publications Office of the EU) does not publish the date of this award. See the official notice

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Awarded to

слр- холидей- сървис ЕООД

Bids received
2
Winner's country
Bulgaria

Description

При изпълнение на обществената поръчка следва да се извърши организиране на рекламна кампания за представяне на възможностите за въздушен транспорт и наличието на директни полети до дестинация Варна от Германия по обособени позиции, както следва: Обособена позиция 1: "Организиране на рекламна кампания за представяне на възможностите за въздушен транспорт и наличието на сезонни директни полети до дестинация Варна от летища в Германия" Обособена позиция 2: "Организиране на рекламна кампания за представяне на възможностите за въздушен транспорт и наличието на целогодишна директна линия до дестинация Варна от Германия". При изпълнение на поръчката следва да се извърши п о обособена позиция 1: Организиране на рекламна кампания за представяне на възможностите за въздушен транспорт и наличието на сезонни директни полети до дестинация Варна от летища в Германия - предоставяне на собствени или с придобити права за ползване определени рекламни площи за реализиране на кампанията - места, локации, офлайн и онлайн канали; - планиране на рекламната кампания: период, обхват, канали за комуникация, аудитория, срокове; - създаване на криейтив концепция: проектиране и разработване на рекламни послания, визии, материали, подчертаващи предимствата на дестинацията, транспортната достъпност, директните полети и особеностите на таргетираната аудитория; - реализация на кампанията: монтаж, зареждане на рекламни материали, текущо наблюдение, оптимизация и корекция при необходимост; - отчитане на кампанията: междинно отчитане на всеки етап, постигнати цели, резултати по ключови показатели, доклад.

Official source

Source: TED - Tenders Electronic Daily (Publications Office of the EU)

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Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 1 week ago

What this buyer has paid before

Based on 21 comparable contracts this buyer awarded in this sector over the last 4 years.

This notice
€155,944
Median award
€5,000
Middle half of past awards
€880 to €40,000

The estimate is larger than three in four past awards.

Most recent awards

Award values as published by the official sources. Use them as a guide, not a rule: scope, lots and duration differ between contracts.

ОБЩИНА ВАРНА

Bulgaria

notices in the register
674
awards
295
awarded in total
€242.3M

Who wins its contracts

Many suppliers
different companies won its awards
148
of the awards went to the three most frequent winners
9%
of its calls state an estimated value
100%

Based on 234 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

Competition

tenders per lot on average (open and restricted procedures)
2.7
of those lots received a single tender
26%
of the awards went to companies based in another country
2%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

One dot per award, on the day it was signed, sized by its value. A ring is an award with no published value.

Awards most often to

  1. ТРАФИК ХОЛДИНГ ЕООД 9 awards €112,144
  2. ЕЛИТ-ПЪТНА СИГНАЛИЗАЦИЯ ЕООД 6 awards €507,280
  3. ЛИБРА ГРУП ООД 6 awards €87,059

15 open tenders right now

Market context

open now in Business services
4,334
median open notice
€224,504

Who wins in this market

Many suppliers

Germany · Business services

different companies won awards here
1,845
of the awards went to the three most frequent winners
3%
buyers awarded contracts here
1,126

Based on 2,727 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

Competition

tenders per lot on average (open and restricted procedures)
8.6
of those lots received a single tender
9%
of the awards went to companies based in another country
3%
of the tenders came from another country
5%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

Change history

Every time an official source republished this notice with different content. We watch every source we index, including regional copies of the same notice.

  1. Scope and criteria
    The description was expanded. Re-read it before you bid.
    Award value
    The value was removed from the notice.
    Estimated value
    not stated
    Now: €305,000

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