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Autumn Campaign 2026

Open Contract notice No deadline published
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The Aperlena Verdict

Open race

No supplier dominates: 6 different companies have won the last 6 comparable contracts from this buyer over 5 years. This is a genuinely open race.

Based on 6 comparable awards by this buyer in this sector over 5 years. Every verdict is recorded before the outcome and graded against the award notice. How we score ourselves.

Description

As part of the 2026 fall campaign, an AI-generated hero video on the theme of “Fall Vacations with the Family in Germany” will be developed and used as a central cam paign element. The video showcases Germany as a diverse and family-friendly desti nation for active cultural, nature, and leisure experiences, while incorporating content from the DZT and German partners. In addition, channel-specific video and image as sets, as well as partner-related spin-offs, are produced. These are distributed across various channels, such as Meta (Facebook and Instagram), out-of-home (OOH) adver tising, and banner ads, to achieve broad reach and awareness among the target audi ence of Danish families with children. Services: - Creative concept and storyline development for hero video and spin-offs - Production of video assets (hero + cut-downs + AI-generated variants) - Integration of partner content (visual and/or narrative) - Post-production including format adaptations for different channels - Media distribution on Meta (paid social), banner advertising and OOH - Campaign management and optimization - Performance evaluation and reporting Please see detailed description in the Bid Form.

Official source

Source: Datenservice Öffentlicher Einkauf (Bekanntmachungsservice)

Always verify details on the official notice.

Last verified against Datenservice Öffentlicher Einkauf (Bekanntmachungsservice) 1 month ago

Documents on Datenservice Öffentlicher Einkauf (Bekanntmachungsservice) (German)

View the official notice

More from this buyer

Full buyer profile

9 open tenders right now

Recent awards

What this buyer has paid before

Based on 5 comparable contracts this buyer awarded in this sector over the last 4 years.

€217,151
Lower quartile
€225,792
Median award
€322,387
Upper quartile

Most recent awards

Award values as published by the official sources. Use them as a guide, not a rule: scope, lots and duration differ between contracts.

Similar tenders

Market context

Avg. open tender · Business services
€9,995,467
6,522 open across Europe right now
Buyer track record on Aperlena
33 notices tracked · 7 awarded
€1,521,785 in awarded contracts

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