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Search Engine Optimisation Agency (Market Engagement)

Upcoming Prior information notice No deadline published
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Summary

Machine-generated summary

YPO is seeking to appoint a search engine optimisation agency to help more customers find YPO organically through search engines and AI search tools. The contract runs for an initial 12-month period, with the option to extend for up to two further years on a 1+1+1 basis. The buyer is YPO, a UK-based public sector purchasing organisation. This notice is described as market engagement, so it appears to be a pre-procurement step rather than a final award. No estimated contract value, submission deadline, or detailed eligibility criteria are stated in the notice, so interested agencies should monitor YPO's procurement channels for the forthcoming opportunity and any instructions on how to participate.

Description

YPO is seeking to appoint an agency for an initial 12-month contract, with the option to extend for up to 2 years (1+1+1), to help more customers find YPO organically through search engines and AI search tools.

Official source

Source: Find a Tender Service (UK Cabinet Office / Crown Commercial Service)

Always verify details on the official notice.

Last verified against Find a Tender Service (UK Cabinet Office / Crown Commercial Service) 1 month ago

Documents on Find a Tender Service (UK Cabinet Office / Crown Commercial Service) (English)

More from this buyer

Full buyer profile

1 open tender right now

This buyer has no award history in this sector yet. Usual winners, IT services - United Kingdom

Company Wins Total awarded Last win
Permanent Futures Ltd. 15 €1.8M Aug 2026
SOFTCAT LTD - FCA 14 €3.1M Aug 2026
SOFTCAT PLC 13 €71.7M Aug 2026
PHOENIX SOFTWARE LIMITED 13 €8.3M Aug 2026
Insight Direct (UK) Ltd 11 €1.5M Jul 2026

Based on 440 awards with a linked company profile over the last 2 years.

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Market context

Avg. open tender · IT services
€26,839,118
5,850 open across Europe right now 100% below sector average
Buyer track record on Aperlena
20 notices tracked · 13 awarded

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