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TED - Tenders Electronic Daily (Publications Office of the EU) verified 22 hours ago Contract notice

Poland - Advertising campaign services - Outdoor and indoor campaign on European Funds with option right

Original Polska - Usługi prowadzenia kampanii reklamowych - Realizacja kampanii outdoorowej i indoorowej dotyczącej Funduszy Europejskich wraz z prawem opcji

Open Poland Małopolskie Business services

Buyer Województwo Małopolskie

8 days left

Key facts

Closes
10:00 (UTC+2)
Estimated value
€63,033
converted from PLN
Procedure
Open procedure
  1. Published
  2. Today
  3. Deadline open for 14 days
  4. Awarded pending

Bidding window

14 days from publication to deadline

Usual length

Notices of this kind (Poland, open procedure, above the EU threshold) give a median of 28 days, half of them between 13 and 33 days, based on 83,050 notices of the last two years.

This buyer usually gives 15 days (median of its last 231 calls for tender). It extended none of the 17 deadlines we followed from publication.

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Summary

Machine-generated summary

The Marshal's Office of the Malopolska Voivodeship, Department for the System of Managing European Programmes, is procuring an outdoor and indoor advertising campaign about European Funds. The contract has two parts: Part 1 covers advertising on the exterior of buses and A4 posters inside buses of the Malopolska Feeder Lines (MLD), owned by Koleje Malopolskie Sp. z o.o.; Part 2 covers outdoor and indoor advertising at bus stations in Malopolska, including rental of advertising space plus production, printing, mounting, display and dismantling of advertising materials. Each part includes an option to extend, exercisable within 9 months of contract signature and running up to 12 months after completion of the base order, on the same terms.

Description

1. Przedmiotem zamówienia jest realizacja kampanii outdoorowej i indoorowej dotyczącej Funduszy Europejskich dla Departamentu Systemu Zarządzania Programami Europejskimi Urzędu Marszałkowskiego Województwa Małopolskiego. 2. Zamówienie składa się z dwóch części: a) Część 1 - Usługa realizacji kampanii outdoorowej polegającej na oklejeniu reklamą autobusów z zewnątrz oraz umieszczeniu plakatów A4 wewnątrz autobusów Małopolskich Linii Dowozowych (MLD), których właścicielem są Koleje Małopolskie Sp. z o.o. b) Część 2 - Usługa realizacji kampanii outdoorowej i indoorowej na dworcach autobusowych w Małopolsce, obejmująca wynajem powierzchni reklamowych wraz z produkcją, drukiem, montażem, emisją oraz demontażem materiałów reklamowych. 3. Zamawiający przewiduje możliwość skorzystania w każdej części zamówienia z prawa opcji. Realizacja zamówienia w ramach prawa opcji zakończy się nie później niż do 12 miesięcy od dnia zakończenia zamówienia podstawowego (tj. od dnia odbioru), odpowiednio dla danej części. Zamówienie w ramach prawach opcji wykonywane będzie na takich samych warunkach jak zamówienie podstawowe. Zamawiający złoży Wykonawcy pisemne oświadczenie wyrażające chęć zrealizowania zamówienia w ramach prawa opcji w terminie do 9 miesięcy od dnia zawarcia umowy. W przypadku nieskorzystania przez Zamawiającego z prawa opcji, Wykonawcy nie przysługują żadne roszczenia z tego tytułu. 4. Szczegółowy opis przedmiotu zamówienia (SOPZ) stanowi odpowiednio załącznik nr 1D do swz dla części 1 oraz załącznik nr 1E do swz dla części 2 i będzie on wprowadzony, odpowiednio dla danej części, jako załącznik do umowy w sprawie zamówienia publicznego. 5. Warunki realizacji zamówienia zawarte są w projektowanych postanowieniach umowy w sprawie zamówienia publicznego, które zostaną wprowadzone do treści tej umowy - wzorze umowy i stanowią załącznik nr 1Ca do swz dla części 1 oraz załącznik nr 1Cb do swz dla części 2 (zwane są dalej wzorem umowy). 6. Zamawiający stosownie do dyspozycji wynikającej z art. 95 ustawy określa, że nie wymaga zatrudnienia przez wykonawcę lub podwykonawcę na podstawie stosunku pracy osób wykonujących czynności w zakresie realizacji zamówienia.

2 lots

Lot 1
Realizacja kampanii outdoorowej i indoorowej dotyczącej Funduszy Europejskich wraz z prawem opcji - cz. 1 estimated €40,561 · 2 months
Lot 2
Realizacja kampanii outdoorowej i indoorowej dotyczącej Funduszy Europejskich wraz z prawem opcji - cz. 2 estimated €22,457 · 2 months
How tenders are scored
Price: 60 points; Quality: 20 points; Quality: 20 points
Tenders go to
ezamowienia.gov.pl/mp-client/search/list/ocds-148610-741f1d0...

As the official notice states them.

Bid or no-bid?

Six questions before you commit a team. Under each one, what the register holds on it. The answers are yours.

  1. In your favour:

    Do we meet every eligibility criterion?

    Open procedure: any interested supplier may submit a bid.

    Above the EU threshold: open to companies from any EU country.

  2. Your call:

    Can we deliver this with the team we have?

    Estimated at €63,033.

  3. Your call:

    Do we have two comparable references?

    Comparable work is in Business services.

  4. Check this first:

    Is the deadline realistic for a proper offer?

    8 days left, 6 of them working days.

  5. Your call:

    Is there a margin at the likely winning price?

    This buyer usually awards this kind of contract for between €20,354 and €90,223.

  6. Your call:

    Do we know this buyer?

    The buyer has 478 notices in the register and no pattern of winners yet.

Can I bid?

  • Open procedure: any interested supplier may submit a bid. Above the EU threshold: open to companies from any EU country.
  • The notice is written in Polish.
  • Certificates from another EU country? Check the equivalents on eCertis

Official source

Source: TED - Tenders Electronic Daily (Publications Office of the EU)

Always verify details on the official notice.

Report an error in this notice

Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 22 hours ago

View the official notice

Expected award price

likely award for this notice, from its published estimate of €63,033
€47,274 to €75,009

This buyer's comparable awards in this sector came in at a median of 100% of their published estimate, half of them between 75% and 119%, based on 39 awards of the last 3 years.

Each award is compared with the estimate of the same lots, framework agreements excluded. A published estimate may include options and renewals, so an award under it is not always a discount.

What this buyer has paid before

Based on 92 comparable contracts this buyer awarded in this sector over the last 4 years.

This notice
€63,033
Median award
€48,960
Middle half of past awards
€20,354 to €90,223

The estimate sits inside the usual range.

Most recent awards

Award values as published by the official sources. Use them as a guide, not a rule: scope, lots and duration differ between contracts.

The buyer

Full buyer profile

Województwo Małopolskie

Poland

notices in the register
478
awards
246
awarded in total
€279.4M

Who wins its contracts

Many suppliers
different companies won its awards
181
of the awards went to the three most frequent winners
6%
of its calls state an estimated value
68%

Based on 216 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

Competition

tenders per lot on average (open and restricted procedures)
4.8
of those lots received a single tender
9%
of the awards went to companies based in another country
2%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

One dot per award, on the day it was signed, sized by its value. A ring is an award with no published value.

This buyer has no award history in this sector yet. Usual winners, Business services - Poland

Company Wins Total awarded Last win
Ekotrade Sp. z o.o. 25 €2.9M Sep 2026
Sindruk sp. z o.o. 23 €825,301 Oct 2026
SIGN 4 Security Sp. z o.o. 21 €1.1M Aug 2026
HOLDING HUNTERS Sp. z o.o. Sp. k. 21 Oct 2026
TARRAYA S.A. 20 €511,503 Oct 2026

Based on 4010 awards with a linked company profile over the last 2 years.

7 open tenders right now

Market context

Larger than 28% of the open notices in Business services across Europe.

open now in Business services
4,346
median open notice
€226,155

Who wins in this market

Many suppliers

Poland · Business services

different companies won awards here
2,331
of the awards went to the three most frequent winners
2%
buyers awarded contracts here
1,602

Based on 3,999 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

Competition

tenders per lot on average (open and restricted procedures)
4.0
of those lots received a single tender
21%
of the awards went to companies based in another country
1%
of the tenders came from another country
4%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

Similar tenders

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Awarded before

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8 days left

Open notice

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