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Aperlena

TED - Tenders Electronic Daily (Publications Office of the EU) verified 13 hours ago Contract notice

Ireland - Market research services - Advertising Effectiveness Research Services

Open Ireland Eastern and Midland Business services

Buyer Tourism Ireland CLG

€1.4M estimated value · €1,400,000

Key facts

Published
Competition
Open race
  1. Published

TED - Tenders Electronic Daily (Publications Office of the EU) does not publish a closing date for this notice. See the official notice

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The Aperlena Verdict

Open race

No supplier dominates: 14 different companies have won the last 14 comparable contracts from this buyer over 5 years. This is a genuinely open race.

Expected final price vs the published estimate
0%
Expected wait for the award decision
178 days
from 10 past awards

Based on 14 comparable awards by this buyer in this sector over 5 years. Every verdict is recorded before the outcome and graded against the award notice. How we score ourselves.

Description

The Dublin office of Tourism Ireland wishes to enter into a contract with a Supplier for the provision of Research Services to assess Advertising Effectiveness. The research services will include Advertising Effectiveness research to test Tourism Ireland’s creative advertising to be shown in market to stimulate demand for visiting the island of Ireland. The services will also include supporting Ad Hoc projects as needs dictate. Please note: Tourism Ireland reserves the right to have its sister agencies, Failte Ireland and Tourism Northern Ireland draw down related services under any contract put in place. FOR FURTHER INFORMATION ON THE REQUIREMENTS AND QUALIFICATION CRITERIA PLEASE REFER TO THE CfT DOCUMENTATION AVAILABLE FOR DOWNLOADING.

Official source

Source: TED - Tenders Electronic Daily (Publications Office of the EU)

Always verify details on the official notice.

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Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 13 hours ago

What this buyer has paid before

Based on 10 comparable contracts this buyer awarded in this sector over the last 4 years.

This notice
€1.4M
Median award
€192,250
Middle half of past awards
€122,500 to €220,000

The estimate is larger than three in four past awards.

Most recent awards

Award values as published by the official sources. Use them as a guide, not a rule: scope, lots and duration differ between contracts.

Tourism Ireland CLG

Ireland

notices in the register
77
awards
46
awarded in total
€230.2M

One dot per award, on the day it was signed, sized by its value. A ring is an award with no published value.

Who usually wins this buyer's contracts in this sector

Company Wins Total awarded Last win
Mediabrands International Limited 1 €210.0M Jun 2025
Elevations Exhibition and Design Ltd_72557 1 €14.4M Jan 2026
Gretz Communications AG 1 €220,000 Sep 2025
The Innovate Room 1 €220,000 Feb 2026
Check-in PR 1 €197,500 Oct 2025

Based on 14 awards with a linked company profile over the last 5 years.

2 open tenders right now

Market context

Larger than 70% of the open notices in Business services across Europe.

open now in Business services
7,311
median open notice
€300,000

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