Summary
Machine-generated summaryYle, the Finnish broadcaster, is seeking a single strategic agency partner to develop brand strategies and long-term communications platforms for Yle Areena, its online streaming service, and the Yle mobile app. The work is divided into two stages: brand strategies first, followed by communications platforms. The assignment will define what each service stands for, how it is positioned within Yle's broader digital service architecture, and how it is expressed consistently across all touchpoints. Yle Areena is scheduled to launch in Q2 2027 and the Yle app in Q3 2027. One supplier will be selected and the agreement runs until the services are fully delivered. Detailed information is provided in the appendices to the call for tenders.
Description
Can I bid?
- Open procedure: any interested supplier may submit a bid. Above the EU threshold: open to companies from any EU country.
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Official source
Source: TED - Tenders Electronic Daily (Publications Office of the EU)
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Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 15 hours ago
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Who usually wins this buyer's contracts in this sector
| Company | Wins | Total awarded | Last win |
|---|---|---|---|
| KPMG Oy Ab | 1 | €559,200 | Jun 2026 |
| Sofigate Oy | 1 | €250,000 | Mar 2026 |
| Deloitte Oy | 1 | €241,000 | Feb 2026 |
Based on 3 awards with a linked company profile over the last 5 years.
What this buyer has paid before
Based on 3 comparable contracts this buyer awarded in this sector over the last 4 years.
- Lower quartile
- €245,500
- Median award
- €250,000
- Upper quartile
- €404,600
Most recent awards
- Suomi - Yrityskonsultointi, johdon konsultointi ja niihin liittyvät palvelut - Yle - Johtamisen ja kehittämisen konsultointi 2024-2032 (DPS) - Ylen teknologiapalveluhallintamallin uudistuksen asiantuntijapalvelut €250,000
- Suomi - Tilintarkastuspalvelut - Yleisradio Oy - Tilintarkastuksen palvelut 2025 (00692) - Tilintarkastuksen palvelut 2026 - 2029 (-2031) €559,200
- Suomi - Auditointi- ja tarkastuspalvelut - Yleisradio Oy - Sisäisen tarkastuksen palvelut 2025 (00691) - Sisäisen tarkastuksen palvelut €241,000
Award values as published by the official sources. Use them as a guide, not a rule: scope, lots and duration differ between contracts.
Similar tenders
Market context
- Avg. open tender · Business services
- €23,962,522
- Buyer track record on Aperlena
- 39 notices tracked · 19 awarded
- €3,451,248 in awarded contracts
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