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TED - Tenders Electronic Daily (Publications Office of the EU) verified 1 day ago Contract notice

Germany - Advertising and marketing services - Framework contract for a full-service advertising agency for the Education Centre of the Schleswig-Holstein Tax Administration

Original Deutschland - Werbe- und Marketingdienstleistungen - Ausschreibung eines Rahmenvertrages für eine Fullservice-Werbeagentur für das Bildungszentrum der Steuerverwaltung Schleswig-Holstein

Open Germany Schleswig-Holstein Business services

Buyer Land Schleswig-Holstein vertreten durch das Bildungszentrum der Steuerverwaltung des Landes Schleswig-Holstein endvertreten durch die Gebäudemanagement Schleswig-Holstein AöR

14 days to request

Key facts

Requests to participate by
07:30 (UTC+1)
Procedure
Negotiated procedure
  1. Published
  2. Today
  3. Deadline open for 31 days
  4. Awarded pending

Bidding window

31 days from publication to deadline

Usual length

Notices of this kind (Germany, negotiated procedure, above the EU threshold) give a median of 29 days, half of them between 28 and 32 days, based on 2,917 notices of the last two years.

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Summary

Machine-generated summary

The Education Centre of the Tax Administration of Schleswig-Holstein, responsible for training new staff and for the continued professional development of employees of the Schleswig-Holstein tax administration, intends to commission a full-service advertising agency. The agency will continue and further develop the ongoing recruitment campaign aimed at attracting new professionals. A framework agreement is planned with a maximum annual volume of 200,000 euros gross, covering agency fees, production and implementation costs and media booking fees. Reaching the maximum value automatically ends the framework agreement. There is no minimum purchase obligation, and billing is based on services actually rendered.

Description

Das Bildungszentrum der Steuerverwaltung Schleswig-Holstein, welches für die Ausbildung der Nachwuchskräfte sowie für die Fort- und Weiterbildung der Mitarbeiterinnen und Mitarbeiter der Steuerverwaltung Schleswig-Holstein zuständig ist, beabsichtigt die Beauftragung einer Fullservice- Werbeagentur für die Fortführung und Weiterentwicklung der laufenden Personalwerbekampagne zur Nachwuchskräftegewinnung. ----------------------------------------------------------------------------------------------------------------------------------------------------- Für diese Rahmenvereinbarungen gilt der folgende Höchstwert für das Auftragsvolumen inkl. Agenturhonorar, Produktions- und Umsetzungskosten sowie Mediaeinschalthonoraren in Höhe von 200.000,-- Euro brutto pro Jahr. Bei Erreichen des Höchstwertes beendet dies automatisch die Rahmenvereinbarung. Es besteht keine Verpflichtung zur Mindestabnahme und die Abrechnung erfolgt nach tatsächlich erbrachten Leistungen.

Terms of the procedure

Small firms
The buyer marks this procedure as suitable for small and medium-sized firms.
Tenders go to
meinauftrag.rib.de

As the official notice states them.

Bid or no-bid?

Six questions before you commit a team. Under each one, what the register holds on it. The answers are yours.

  1. Check this first:

    Do we meet every eligibility criterion?

    Negotiated procedure: the buyer negotiates the terms with the suppliers it admits.

    Above the EU threshold: open to companies from any EU country.

  2. Your call:

    Can we deliver this with the team we have?

    The register holds nothing on this. The official documents will.

  3. Your call:

    Do we have two comparable references?

    Comparable work is in Business services.

  4. In your favour:

    Is the deadline realistic for a proper offer?

    14 days left, 10 of them working days.

  5. Your call:

    Is there a margin at the likely winning price?

    In this country this kind of contract is usually awarded for between €102,800 and €1.1M.

  6. Your call:

    Do we know this buyer?

    The buyer has 2 notices in the register and no pattern of winners yet.

Can I bid?

  • Negotiated procedure: the buyer negotiates the terms with the suppliers it admits. Above the EU threshold: open to companies from any EU country.
  • The notice is written in German.
  • Certificates from another EU country? Check the equivalents on eCertis

Official source

Source: TED - Tenders Electronic Daily (Publications Office of the EU)

Always verify details on the official notice.

Report an error in this notice

Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 1 day ago

View the official notice

What this market pays

The buyer has too few awards of its own in this sector, so this is the range of the last 845 awards for Business services in Germany.

Median award
€376,080
Middle half of past awards
€102,800 to €1.1M

TED - Tenders Electronic Daily (Publications Office of the EU) publishes no value for this notice, so it has no mark on the scale. The official documents may state one.

Award values as published by the official sources. Use them as a guide, not a rule: scope, lots and duration differ between contracts.

The buyer

Full buyer profile

Land Schleswig-Holstein vertreten durch das Bildungszentrum der Steuerverwaltung des Landes Schleswig-Holstein endvertreten durch die Gebäudemanagement Schleswig-Holstein AöR

Germany

notices in the register
2

This buyer has no award history in this sector yet. Usual winners, Business services - Germany

Company Wins Total awarded Last win
VD Services GmbH 25 €1,266 Sep 2026
Sicherheit Nord 23 €6.1M Sep 2026
SOMI Experts GmbH 22 €1,333 Sep 2026
Allgeier IT GmbH 21 €1,088 Oct 2026
EICS Group GmbH Engineering Solutions 21 €1,050 Oct 2026

Based on 2704 awards with a linked company profile over the last 2 years.

2 open tenders right now

Market context

TED - Tenders Electronic Daily (Publications Office of the EU) publishes no value for this notice, so it cannot be placed among the open notices of its sector. The official documents may state one.

open now in Business services
4,256
median open notice
€221,020

Who wins in this market

Many suppliers

Germany · Business services

different companies won awards here
1,828
of the awards went to the three most frequent winners
3%
buyers awarded contracts here
1,115

Based on 2,704 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

Competition

tenders per lot on average (open and restricted procedures)
8.6
of those lots received a single tender
8%
of the awards went to companies based in another country
3%
of the tenders came from another country
5%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

Similar tenders

Open now

4

days left

Promotional items

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14 days to request

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