Summary
Machine-generated summaryThe German Red Cross (DRK e.V. Generalsekretariat) seeks a framework agreement with an experienced fundraising full-service agency for its mailing activities, consisting of postal donation letters. The agency will handle concept development, creative work, production management and project steering of the DRK mailing programme from 2026, with the aim of developing existing mailing concepts, retaining existing donors and recruiting new donors. The focus is on fundraising and new donor acquisition, communicating tasks from the DRK's statutory scope including domestic and international topics. The DRK sends over 65 mailings per year with a total print run in the mid single-digit millions, varying per mailing depending on objectives, target groups and timing.
Description
Official source
Source: TED - Tenders Electronic Daily (Publications Office of the EU)
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Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 2 days ago
What this market pays
The buyer has too few awards of its own in this sector, so this is the range of the last 823 awards for Business services in Germany.
- This notice
- €13.0M
- Median award
- €374,294
- Middle half of past awards
- €101,400 to €1.1M
The estimate is larger than three in four past awards.
Award values as published by the official sources. Use them as a guide, not a rule: scope, lots and duration differ between contracts.
The buyer
Full buyer profileDeutsches Rotes Kreuz e.V. Generalsekretariat
This buyer has no award history in this sector yet. Usual winners, Business services - Germany
| Company | Wins | Total awarded | Last win |
|---|---|---|---|
| VD Services GmbH | 25 | €1,266 | Sep 2026 |
| SOMI Experts GmbH | 22 | €1,333 | Sep 2026 |
| EICS Group GmbH Engineering Solutions | 21 | €1,050 | Oct 2026 |
| Allgeier IT GmbH | 20 | €1,014 | Sep 2026 |
| PricewaterhouseCoopers GmbH Wirtschaftsprüfungsgesellschaft | 15 | €5.6M | Jun 2026 |
Based on 2649 awards with a linked company profile over the last 2 years.
2 open tenders right now
Market context
Larger than 92% of the open notices in Business services across Europe.
- open now in Business services
- 7,378
- median open notice
- €320,162
Who wins in this market
Many suppliersGermany · Business services
- different companies won awards here
- 1,817
- of the awards went to the three most frequent winners
- 3%
- buyers awarded contracts here
- 1,102
Based on 2,649 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.
Similar tenders
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€1,440,000
est. value
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