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TED - Tenders Electronic Daily (Publications Office of the EU) verified 1 week ago Contract award

Česko - Reklamní a marketingové služby - Poskytování služeb PR a mediální agentury

Awarded Czechia Praha Business services

Buyer Ministerstvo práce a sociálních věcí

€209,583 awarded value

Key facts

Awarded
Estimated value
€408,664
converted from CZK
Procedure
Open procedure
  1. Awarded
  2. Published
View the official notice Watch this tender

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Awarded to

Boomerang Communication s.r.o.

Awarded value
€209,583 49% under the estimate of €408,664
Award date
Record with this buyer
3 contracts from this buyer in the register, €393,312 in total

Description

Předmětem plnění této veřejné zakázky je zejména poskytování služeb spočívajících v dlouhodobé spolupráci v oblasti marketingu, komunikace a PR, zejména: a) Průběžné poskytování poradenské a konzultační činnosti dle požadavků a potřeb MPSV včetně zpracování, návrhů a námětů dle zadání MPSV; b) Poradenství, příprava komunikačních strategií, konceptů a systémových řešení v oblasti marketingu a PR; c) Příprava návrhů kreativního obsahu (grafických, video, textové apod.) komunikace prostřednictvím různých výrazových a dokumentačních forem, návrhů ucelených reklamních či marketingových akcí, vizuálů, spotů apod.; d) Copywriting, příprava reklamních a dalších textů dle potřeby zadavatele; e) Online marketing včetně vytváření obsahu pro tyto účely; f) Příprava návrhů kreativního zpracování marketingových a reklamních prostředků a sebeprezentujících materiálů; g) Komunikaci s médii - poradenství, komunikační plány, návrhy a organizace aktivit mediální komunikace; h) Návrh a realizace reklamních kampaní a mediální plánování ve všech mediatypech (zejména online kampaní vč. sociálních sítí, TV kampaní, tiskových inzerátů, rozhlas + outdoor); i) Poradenství a příprava podkladů na vystoupení v médiích (například na rozhovory s novináři, na tiskové konference), na jednání se státními představiteli či významnými osobnostmi. Podrobné vymezení předmětu veřejné zakázky v podrobnostech nezbytných pro zpracování nabídky je uvedeno v přílohách závazného vzoru rámcové dohody, který tvoří přílohu B Zadávací dokumentace.

Official source

Source: TED - Tenders Electronic Daily (Publications Office of the EU)

Always verify details on the official notice.

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Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 1 week ago

What this buyer has paid before

Based on 45 comparable contracts this buyer awarded in this sector over the last 4 years.

This award
€209,583
Estimated value
€408,664
Median award
€31,042
Middle half of past awards
€14,591 to €156,684

The award is larger than three in four past awards.

Most recent awards

Award values as published by the official sources. Use them as a guide, not a rule: scope, lots and duration differ between contracts.

Ministerstvo práce a sociálních věcí

Czechia

notices in the register
386
awards
313
awarded in total
€746.7M

Who wins its contracts

Many suppliers
different companies won its awards
94
of the awards went to the three most frequent winners
18%
of its calls state an estimated value
94%

Based on 284 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

Competition

tenders per lot on average (open and restricted procedures)
1.4
of those lots received a single tender
84%
of the awards went to companies based in another country
6%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

One dot per award, on the day it was signed, sized by its value. A ring is an award with no published value.

Awards most often to

  1. Tekies s.r.o. 19 awards €5.7M
  2. Eviden Czech Republic s.r.o. 18 awards €7.9M
  3. Asseco Central Europe, a.s. 13 awards €14.1M

5 open tenders right now

Market context

open now in Business services
4,361
median open notice
€210,000

Who wins in this market

Many suppliers

Czechia · Business services

different companies won awards here
519
of the awards went to the three most frequent winners
5%
buyers awarded contracts here
213

Based on 1,118 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

Competition

tenders per lot on average (open and restricted procedures)
3.2
of those lots received a single tender
28%
of the awards went to companies based in another country
1%
of the tenders came from another country
2%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

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