The Aperlena Verdict
Incumbent-lockedZENTAI MEDIA SL has won 4 of the last 5 comparable contracts from this buyer over 5 years. Winning here means displacing an incumbent, so price the effort accordingly.
- Expected final price vs the published estimate
- -8.7%
Based on 5 comparable awards by this buyer in this sector over 5 years. Every verdict is recorded before the outcome and graded against the award notice. How we score ourselves.
Summary
Machine-generated summaryThe regional government of La Rioja, acting as contracting authority, is procuring an advertising dissemination service related to file 12-7-9.02-0080/2026. The purpose, as stated in the title, is the promotion of innovation and the attraction of talent. The estimated value of the contract is 24,793.39 EUR. The tender is currently open ('En Plazo'), meaning the submission period is ongoing. Businesses interested in bidding should consult the official tender documents for details on the procedure, eligibility requirements and the exact submission deadline, since these specifics are not included in the information provided here.
Description
Can I bid?
- Open procedure: any interested supplier may submit a bid.
- The notice is written in Spanish.
- Certificates from another EU country? Check the equivalents on eCertis
Official source
Source: PLACSP - Plataformas Agregadas (regional platforms)
Always verify details on the official notice.
Last verified against PLACSP - Plataformas Agregadas (regional platforms) 1 day ago
More from this buyer
Full buyer profile2 open tenders right now
- Advertising dissemination service CP 26 37 - Dissemination of the Government of La Rioja mortgage programme 2 days left
Who usually wins this buyer's contracts in this sector
| Company | Wins | Total awarded | Last win |
|---|---|---|---|
| ZENTAI MEDIA SL | 4 | €89,595 | Sep 2026 |
| Mediatalent S.L. | 1 | €22,627 | Aug 2026 |
Based on 5 awards with a linked company profile over the last 5 years.
What this buyer has paid before
Based on 5 comparable contracts this buyer awarded in this sector over the last 4 years.
- Lower quartile
- €18,784
- Median award
- €22,627
- Upper quartile
- €22,639
This tender is estimated 9.6% above that median
Most recent awards
- Difusión publicitaria Campaña CP 26 05 Campaña de divulgación de los fondos europeos FEDER €30,053
- Difusión campaña publicitaria CP 26 38 Fomento del transporte público €22,639
- Difusión campaña CP 26 10 Campaña Vacunación Gripe/COVID 2026-2027. €22,627
- Dissemination service for the CP 26 34 Rural Women campaign €18,119
- Difusión publicitaria CP 26 17 Campaña contra la soledad no deseada de las personas mayores. €18,784
Award values as published by the official sources. Use them as a guide, not a rule: scope, lots and duration differ between contracts.
Similar tenders
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€38,249
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Market context
- Avg. open tender · Business services
- €23,508,705
- Buyer track record on Aperlena
- 12 notices tracked · 6 awarded
- €112,222 in awarded contracts
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