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TED - Tenders Electronic Daily (Publications Office of the EU) verified 1 day ago Contract notice

Italy - Advertising management services - PA 233/2026 - Concession of GTT advertising spaces, five-year duration, 3 lots

Original Italia - Servizi di gestione pubblicitaria - PA 233/2026 - Concessione degli spazi pubblicitari di GTT di durata quinquennale. 3 lotti.

Closed Italy Piemonte Business services

Buyer Gruppo Torinese Trasporti S.p.A

€12.8M estimated value · €12,834,335

Key facts

Closed
13:00 (UTC+2)
  1. Published
  2. Deadline open for 43 days
  3. Awarded pending
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Summary

Machine-generated summary

GTT in Turin, Italy is tendering an exclusive five-year concession for third-party advertising on its transport network, divided into 3 lots: lot 1 covers advertising spaces inside and outside urban and suburban buses, trams and intercity coaches; lot 2 covers advertising spaces in stations of Metro Line 1; lot 3 covers advertising on bus stop poles in urban and suburban areas, on shelters of the Turin urban public transport network, and on stop poles of GTT extraurban lines.

Description

Oggetto del contratto è la concessione in via “esclusiva” dell’esercizio della pubblicità per conto terzi degli spazi sotto elencati: - lotto 1: spazi pubblicitari interni ed esterni su autobus urbani, suburbani e motrici tranviarie in ambito urbano e suburbano e spazi pubblicitari interni ed esterni su autobus extraurbani. - lotto 2: spazi pubblicitari nelle stazioni della linea 1 della metropolitana. - lotto 3: spazi pubblicitari sulle paline di fermata in ambito urbano e suburbano; spazi pubblicitari sulle pensiline di fermata della rete di trasporto pubblico urbano di Torino; spazi pubblicitari sulle paline di fermata delle linee extraurbane GTT . Concessione spazi pubblicitari interni ed esterni su autobus urbani, suburbani e motrici tranviarie in ambito urbano e suburbano; spazi pubblicitari interni ed esterni su autobus extraurbani.; Spazi pubblicitari interni nelle stazioni della Linea 1 della Metropolitana; - spazi pubblicitari sulle paline di fermata in ambito urbano e suburbano - spazi pubblicitari sulle pensiline di fermata della rete di trasporto pubblico urbano di Torino - spazi pubblicitari sulle paline di fermata delle linee extraurbane GTT .

3 lots

Lot 1
PA 233/2026 - Concessione degli spazi pubblicitari di GTT di durata quinquennale. 3 lotti. (lotto 1) estimated €5,586,445 · 60 months
Lot 2
PA 233/2026 - Concessione degli spazi pubblicitari di GTT di durata quinquennale. 3 lotti. (lotto 2) estimated €3,571,445 · 60 months
Lot 3
PA 233/2026 - Concessione degli spazi pubblicitari di GTT di durata quinquennale. 3 lotti. (lotto 3) estimated €3,676,445 · 60 months
How tenders are scored
Quality

As the official notice states them.

Official source

Source: TED - Tenders Electronic Daily (Publications Office of the EU)

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Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 1 day ago

Gruppo Torinese Trasporti S.p.A

Italy

notices in the register
35
awards
12
awarded in total
€1.3B

Who wins its contracts

Moderately concentrated
different companies won its awards
9
of the awards went to the three most frequent winners
40%
of its calls state an estimated value
100%

Based on 10 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

Competition

tenders per lot on average (open and restricted procedures)
2.3
of those lots received a single tender
20%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

One dot per award, on the day it was signed, sized by its value. A ring is an award with no published value.

Awards most often to

  1. EREDI CAMPIDONICO SPA 2 awards €1.3B
  2. Studio Oikos S.r.l. con Unico Socio 1 award €1.8M
  3. VAR SRL 1 award €1.6M

2 open tenders right now

Market context

open now in Business services
4,256
median open notice
€221,020

Who wins in this market

Many suppliers

Italy · Business services

different companies won awards here
788
of the awards went to the three most frequent winners
5%
winners of the last 12 months were new here
616 of 660
buyers awarded contracts here
654

Based on 1,051 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners. New: no award from the same buyer or market in the two years before.

Competition

tenders per lot on average (open and restricted procedures)
4.5
of those lots received a single tender
18%
of the awards went to companies based in another country
2%
of the tenders came from another country
35%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

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