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Spain - Advertising services for cultural and tourism promotion of Castilla y León

Original España - Servicios de publicidad - Contratación de servicios de diseño y producción de creatividades, planificación estratégica de medios, compra de espacios publicitarios, evaluación de resultados de las campañas publicitarias institucionales y acciones puntuales de publicidad, para la promoción de recursos, eventos y conmemoraciones culturales y turísticos de Castilla y León.

Closed Contract notice

Key facts

Closed
Estimated value
€19,800,000
Where
Spain Galicia
Procedure
Open procedure Anyone may submit a bid, in one step, with no pre-selection. Full entry Above the EU threshold A contract large enough that EU-wide rules apply and it must be published on TED. Full entry
Original language
Spanish
Source
via TED - Tenders Electronic Daily (Publications Office of the EU), verified 1 month ago
Notice number
416463-2026
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  1. Published
  2. Deadline open for 29 days
  3. Awarded pending

Summary

Machine-generated summary

The regional government of Castilla y León, Spain, is seeking an agency to handle advertising services. The contract covers the design and production of creative assets, strategic media planning, buying ad space, and evaluating campaign results. The goal is to promote cultural resources, events, commemorations, and tourism in the Castilla y León region, including specific ad hoc campaigns. Eligibility to bid is open to businesses that can provide these comprehensive advertising and media planning services, provided they meet the standard requirements for institutional public contracts in Spain.

Description

Servicios de diseño y producción de creatividades, planificación estratégica de medios, compra de espacios publicitarios, evaluación de resultados de las campañas publicitarias institucionales y acciones puntuales de publicidad, para la promoción de recursos, eventos y conmemoraciones culturales y turísticos de Castilla y León.

Official source

Source: TED - Tenders Electronic Daily (Publications Office of the EU)

Always verify details on the official notice.

Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 1 month ago

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  1. Act now
    • Status: Now marked as Closed
    • Estimated value: Set to €19,800,000
    • Submission deadline: Brought forward by 1 day: now July 16, 2026, 00:00
    • Estimated value: Set to €19,800,000

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Market context

Avg. open tender · Business services
€23,532,353
5,930 open across Europe right now 16% below sector average
Buyer track record on Aperlena
28 notices tracked · 19 awarded
€898,972 in awarded contracts

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