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Germany - Recruitment services - Personnel marketing agency

Original Deutschland - Stellenvermittlung - Personalmarketingagentur

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Summary

Machine-generated summary

The UKM hospital group in Germany is seeking a strategic agency partner to manage its personnel marketing activities, covering the group and affiliated companies. Services include job advertisement design and publication on job portals and print media, booking and implementing campaigns and content such as out-of-home and university marketing, SEO and SEA support, KPI development and campaign analysis, plus employer branding advice and cross-company campaign planning. No estimated value, deadline or procedure details are stated in the description. Interested agencies should consult the official tender documents for submission requirements.

Description

Das UKM sucht einen strategischen Agenturpartner für die Betreuung der Personalmarketingaktivitäten des Konzerns (UKM und verbundene Unternehmen). Die Personalmarketingdienstleistungen umfasst die folgenden drei Themenbereiche: 1. Stellenveröffentlichung Stellenspezifische Beratung und Erstellung von Stellenanzeigen (Design) sowie Veröffentlichung über Jobbörsen (z. B. jobvector, indeed, StepStone) oder Print-Medien (Beratung, Medienkontakte, Koordination und Buchung). 2. Personalmarketing a. Fähigkeit zur Buchung und Unterstützung bei der Umsetzung von Maßnahmen, Kampagnen, Content-Erstellung und deren Pflege (z.B. Out-of-Home-Maßnahmen; Hochschulmarketing). b. Fähigkeit zur Unterstützung im Rahmen der Operationalisierung u. a. SEO, SEA, Entwicklung KPI"s zur Überprüfung eingeleiteter Personalmarketingmaßnahmen sowie Kampagnen-/ Social-Media-Analyse. 3. Kommunikationsbegleitung Personalmarketing und Employer Branding a. Zielgruppen- / Stellenspezifische Beratung in Bezug auf das Personalmarketing b. Entwicklung & Planung unternehmensübergreifender Kampagnen c. Fähigkeit zur Umsetzung von Maßnahmen zielgruppenspezifischer Content-, Kommunikations- und Medienplanung

Official source

Source: TED - Tenders Electronic Daily (Publications Office of the EU)

Always verify details on the official notice.

Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 1 month ago

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More from this buyer

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33 open tenders right now

Who usually wins this buyer's contracts in this sector

Company Wins Total awarded Last win
Orgalution GmbH 1 n/a Jun 2026
Vesterling AG 1 n/a Jul 2026

Based on 2 awards with a linked company profile over the last 5 years.

Change history

Every time an official source republished this notice with different content. We watch every source we index, including regional copies of the same notice.

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    • Scope and criteria: The description was expanded. Re-read it before you bid.

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Market context

Avg. open tender · Business services
€19,002,329
6,626 open across Europe right now
Buyer track record on Aperlena
145 notices tracked · 76 awarded
€7,831,481 in awarded contracts

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