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Germany - Database services - Framework agreement Lead-App contact capture at trade fairs - PR1041844-2800-R

Original Deutschland - Datenbankdienste - Rahmenvereinbarung Lead-App Kontakterfassung auf Messen - PR1041844-2800-R

Awarded Contract award

Key facts

Winner
snapADDY GmbH
Buyer
Fraunhofer-Gesellschaft - Einkauf B12
Where
Germany Oberbayern
Procedure
Negotiated procedure The buyer selects candidates, then negotiates the offers before choosing. Full entry Above the EU threshold A contract large enough that EU-wide rules apply and it must be published on TED. Full entry
CPV code The EU's common vocabulary for what is being bought: an eight-digit code every notice carries. Full entry
72320000 Database services
Original language
German
Source
via TED - Tenders Electronic Daily (Publications Office of the EU), verified 3 days ago
Notice number
648778-2026
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  1. Published
  2. Awarded pending

Summary

Machine-generated summary

Fraunhofer-Gesellschaft, purchasing department B12, awarded a contract for a framework agreement covering a lead app for capturing contact details and conversation notes at trade fairs and events. The app-based solution must record contact data and document conversations digitally during or directly after events, and transfer the data via a suitable interface into SAP Sales Cloud for further processing. Fraunhofer attends around 20 centrally organised trade fairs per year, plus further events attended by individual institutes. The contract was awarded to snapADDY GmbH. The base term of the framework agreement is 3 years, with an optional extension of 1 year once.

Description

Rahmenvereinbarung Lead-App Kontakterfassung auf Messen Die Fraunhofer-Gesellschaft ist gemeinsam mit den 75 Fraunhofer-Instituten und weiteren Fraun-hofer-Einrichtungen jedes Jahr auf ungefähr 20 zentral organisierten Messen vertreten, zudem nimmt jedes Institut / jede Einrichtung selbstständig an mehreren Messen, Tagungen und Kongressen im Jahr teil. Ein wichtiges strategisches Ziel dieser Auftritte ist das Knüpfen neuer Geschäftskontakte, welche in Folge zu neuen Kooperationspartnern werden können. Um eine schnelle Weiterbearbeitung der gesammelten Kontakte zu ermöglichen, müssen die Kontaktdaten sowie die Dokumentation des Gesprächs direkt nach der Messe / der Veranstaltung digital vorliegen. Zudem müssen die Daten über eine entsprechende passgenaue Schnittstelle leicht in die SAP Sales Cloud für die weitere Bearbeitung überführt werden können. Um dies zu gewährleisten, ist eine digitale Lösung zur Erfassung der Kontaktdaten und der Gesprächsinhalte erforderlich, welche mobil auf den verschiedenen Messen und Events zum Einsatz kommen kann (App-basiert). Grundlaufzeit der Rahmenvereinbarung sind 3 Jahre Optionale Verlängerung 1x je 1 Jahr.

Official source

Source: TED - Tenders Electronic Daily (Publications Office of the EU)

Always verify details on the official notice.

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Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 3 days ago

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Market context

Avg. open tender · IT services
€29,876,304
5,495 open across Europe right now
Buyer track record on Aperlena
388 notices tracked · 182 awarded
€651,275 in awarded contracts

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