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Creative Advertising Agency

Open Contract notice

Key facts

Estimated value
€3,748,258 converted from GBP
Buyer
AFFINITY WATER LIMITED
Where
United Kingdom
Procedure
Restricted procedure Two steps: companies first ask to take part, and only those selected are invited to bid. Full entry
CPV code The EU's common vocabulary for what is being bought: an eight-digit code every notice carries. Full entry
79340000 Advertising and marketing services
Original language
English
Published
Source
via Find a Tender Service (UK Cabinet Office / Crown Commercial Service), verified 53 minutes ago
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Description

Services relating to advertising creative including: • Brand narrative, strategy and planning • Brand positioning and architecture • Advertising creative • Advertising production (TV and radio) • Digital content and video production • Social media advertising • Behaviour change We are looking to appoint a lead creative advertising partner to act as the creative custodian of our existing 'Keep Life Flowing' campaign, protecting its established visual identity, tone of voice, brand principles, campaign purpose and existing creative equity, while evolving the platform to support Affinity Water's future water saving and behaviour change objectives. The focus will be on evolution rather than reinvention, ensuring Keep Life Flowing remains recognisable while becoming more flexible and responsive to changing weather and water resource conditions. The successful supplier will be expected to evolve, protect and activate the existing Keep Life Flowing platform, helping us deliver stretching water reduction targets through high quality, responsive creative.

Official source

Source: Find a Tender Service (UK Cabinet Office / Crown Commercial Service)

Always verify details on the official notice.

Report an error in this notice

Last verified against Find a Tender Service (UK Cabinet Office / Crown Commercial Service) 53 minutes ago

Documents on Find a Tender Service (UK Cabinet Office / Crown Commercial Service) (English)

View the official notice

More from this buyer

Full buyer profile

5 open tenders right now

This buyer has no award history in this sector yet. Usual winners, Business services - United Kingdom

Company Wins Total awarded Last win
Venesky Brown Ltd 76 €16.9M Sep 2026
Lorien Resourcing Ltd 24 €6.4M Aug 2026
Harvey Nash Limited 24 €3.9M Sep 2026
Promar International Ltd 24 €115,513 Sep 2026
Hays Specialist Recruitment Ltd 22 €4.5M Sep 2026

Based on 1874 awards with a linked company profile over the last 2 years.

Change history

Every time an official source republished this notice with different content. We watch every source we index, including regional copies of the same notice.

  1. Read before bidding
    • Status: Now marked as Open
    • Scope and criteria: The description was expanded. Re-read it before you bid.
  2. Read before bidding
    • Status: Now marked as Closed
    • Scope and criteria: The description was shortened. Re-read it before you bid.
  3. Read before bidding
    • Status: Now marked as Open
    • Scope and criteria: The description was expanded. Re-read it before you bid.
  4. Read before bidding
    • Status: Now marked as Closed
    • Estimated value: Raised to €3,748,258 (+0%)
    • Scope and criteria: The description was shortened. Re-read it before you bid.
  5. Read before bidding
    • Status: Now marked as Open
    • Scope and criteria: The description was expanded. Re-read it before you bid.
  6. Read before bidding
    • Status: Now marked as Closed
    • Scope and criteria: The description was shortened. Re-read it before you bid.

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Market context

Avg. open tender · Business services
€24,291,332
6,020 open across Europe right now 85% below sector average
Buyer track record on Aperlena
7 notices tracked · 2 awarded

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