Awarded to
British Telecommunications Plc
- Award date
- Record with this buyer
- 1 first contract from this buyer in the register
- Back on the market
- Sep 2027 How we know
When this contract comes back
This contract runs about 11 months, so it is back on the market around September 2027.
Every contract expiring, on the radarSummary
Machine-generated summaryVisitBritain bought anonymised mobile phone mobility data to add to its data suite. The data supports the Media Mix Model, an econometric analysis technique used to quantify the impact of VisitBritain's marketing activity in driving tourism to the UK and how this impact differs by region. The contract was won by British Telecommunications Plc and awarded on 2026-09-29. It runs for 11 months and ends on 2027-09-30, when the requirement returns to the market. Mobility data may come from specialised agencies or mobile network providers, both of whom were in scope for the tender.
Description
Official source
Source: Find a Tender Service (UK Cabinet Office / Crown Commercial Service)
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Last verified against Find a Tender Service (UK Cabinet Office / Crown Commercial Service) 1 week ago
The buyer
Full buyer profileBritish Tourist Authority t/a VisitBritain/VisitEngland
- notices in the register
- 10
- awards
- 8
- awarded in total
- €259,421
One dot per award, on the day it was signed, sized by its value. A ring is an award with no published value.
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