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France - Services de publicité et de marketing - Mise en place, optimisation et accompagnement des campagnes de référencement payant pour CY Cergy Paris Université

Awarded Contract award

Key facts

Winner
SAS ACTI
Awarded value
€900,000
Estimated value
€450,000
Where
France Ile-de-France
Procedure
Open procedure Anyone may submit a bid, in one step, with no pre-selection. Full entry Above the EU threshold A contract large enough that EU-wide rules apply and it must be published on TED. Full entry
CPV code The EU's common vocabulary for what is being bought: an eight-digit code every notice carries. Full entry
79340000 Advertising and marketing services
Original language
French
Source
via TED - Tenders Electronic Daily (Publications Office of the EU), verified 4 hours ago
Notice number
673853-2026
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  1. Published
  2. Awarded pending

Description

Le présent marché a pour objet la mise en place, l’optimisation et l’accompagnement des campagnes de référencement payant sur Internet pour CY Cergy Paris Université qui visent à atteindre les différents objectifs fixés à l’année, selon le budget accordé à chacune des composantes et à l’université. Le but est de recruter des étudiants, de contribuer à la notoriété des formations et d’augmenter le trafic qualifié sur les sites de la galaxie CY. Les attendus sont spécifiques à la réalisation de campagnes payantes de webmarketing afin de promouvoir les formations et la marque des composantes et de l’université auprès de leurs cibles respectives, dans le but de les recruter.

Official source

Source: TED - Tenders Electronic Daily (Publications Office of the EU)

Always verify details on the official notice.

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Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 4 hours ago

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Market context

Avg. open tender · Business services
€24,319,074
5,814 open across Europe right now 98% below sector average
Buyer track record on Aperlena
25 notices tracked · 8 awarded
€8,775,455 in awarded contracts

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