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France - Services de publicité - Creation & development of a multi-country programme addressing how milk production and consumption can be part of sustainable diets & their contribution to a more sustainable food system in FR & DK, Cniel and implemented by DDB (DK) and Cniel (FR)

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  1. Published
  2. Deadline open for 48 days
  3. Awarded pending

Description

The purpose of the contract is the selection of a communication agency for the creation and development of a multi country programme 2026-2027 aimed at addressing how milk production and consumption can be part of sustainable diets and their contribution to a more sustainable food system. It aims to enhance milk competitiveness and consumption by addressing how milk production and consumption are compatible with sustainable consumption. It also aims at increasing awareness of the products and production methods merits demonstrating how the dairy sector can contribute to climate change mitigation, biodiversity conservation, reduction of GHG emissions and increasing attention to animal welfare. The project will address milk as such and as an umbrella of the whole category of dairy products made of milk. It will target consumers as a primary target and KOL as a secondary target. Important: Please note that this tender exclusively concerns the selection of a communication/creative agency in charge of the implementation of this programme. It does not include media buying or evaluation services, which will be the subject of separate tenders.

Official source

Source: TED - Tenders Electronic Daily (Publications Office of the EU)

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Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 1 month ago

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  1. Act now
    • Estimated value: Set to €1,402,494
    • Submission deadline: Moved 1 day EARLIER: now February 10, 2026, 00:00
    • Estimated value: Set to €1,402,494

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Market context

Avg. open tender · Business services
€24,251,650
5,742 open across Europe right now 94% below sector average
Buyer track record on Aperlena
10 notices tracked · 0 awarded

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