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TED - Tenders Electronic Daily (Publications Office of the EU) verified 4 days ago Contract award

España - Servicios de publicidad y de marketing - Servicio de difusión integral de las campañas publicitarias relativas a productos y servicios ofertados por el ICECYL en el primer semestre de 2025.

Awarded Spain Castilla y León Business services

Buyer Instituto para la Competitividad Empresarial de la Junta de Castilla y León

€79,339 awarded value

Key facts

Awarded
Estimated value
€99,174
Procedure
Open procedure
  1. Awarded
  2. Published
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Awarded to

BETA GROUP SERVICES SAS SUCURSAL EN ESPAÑA

Awarded value
€79,339 20% under the estimate of €99,174
Award date
Record with this buyer
4 contracts from this buyer in the register, €307,438 in total

Description

La necesidad que el contrato propuesto pretende satisfacer, es la de dar a conocer los servicios y productos del ICECYL mediante las diferentes campañas previstas, las cuales se corresponden con los fines y actividades contemplados en el artículo 37 de la Ley 19/2010, de 22 de diciembre de Medidas Financieras y de Creación del Ente Público Agencia de Innovación Financiación e internacionalización empresarial de Castilla y León y en las atribuciones del artículo 3 de su Reglamento General aprobado por Decreto 67/2011, de 15 de diciembre El objeto del contrato -la difusión integral de las campañas publicitarias relativas a productos y servicios ofertados por el ICECYL materializadas en la difusión por el contratista de los anuncios gráficos y de las cuñas radiofónicas (de las que el ICECYL ya dispone)-, contribuye a un mayor conocimiento por los potenciales destinatarios de los servicios y productos del ICECYL y a la mayor eficiencia de las políticas públicas que desarrolla y por tanto es idóneo a la necesidad que se pretende satisfacer. Los mencionados gastos cumplen las condiciones para ser imputados en 2025 a los presupuestos prorrogados de 2024, tal y como exige el artículo 3.2 del Decreto 28/2024, de 26 de diciembre, por el que se regulan las condiciones de la prórroga de los Presupuestos Generales de la Comunidad de Castilla y León para 2024, en el ejercicio de 2025. Lote 2 Campaña Plan de digit y cibersegu

Official source

Source: TED - Tenders Electronic Daily (Publications Office of the EU)

Always verify details on the official notice.

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Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 4 days ago

What this buyer has paid before

Based on 66 comparable contracts this buyer awarded in this sector over the last 4 years.

This award
€79,339
Estimated value
€99,174
Median award
€7,425
Middle half of past awards
€3,681 to €45,455

The award is larger than three in four past awards.

Most recent awards

Award values as published by the official sources. Use them as a guide, not a rule: scope, lots and duration differ between contracts.

Instituto para la Competitividad Empresarial de la Junta de Castilla y León

Spain

notices in the register
106
awards
95
awarded in total
€8.0M

Who wins its contracts

Many suppliers
different companies won its awards
62
of the awards went to the three most frequent winners
13%
of its calls state an estimated value
100%

Based on 95 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

Competition

tenders per lot on average (open and restricted procedures)
5.3
of those lots received a single tender
0%
of the awards went to companies based in another country
0%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

One dot per award, on the day it was signed, sized by its value. A ring is an award with no published value.

Awards most often to

  1. AVANTE COMUNICACIÓN, S.L. 4 awards €377,800
  2. BETA GROUP SERVICES SAS SUCURSAL EN ESPAÑA 4 awards €307,438
  3. GRUPO DE COMUNICACION PROMECAL S.L. 4 awards €21,960

Market context

open now in Business services
7,391
median open notice
€349,732

Who wins in this market

Many suppliers

Spain · Business services

different companies won awards here
12,922
of the awards went to the three most frequent winners
3%
winners of the last 12 months were new here
12,499 of 12,708
buyers awarded contracts here
3,166

Based on 23,114 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners. New: no award from the same buyer or market in the two years before.

Competition

tenders per lot on average (open and restricted procedures)
4.6
of those lots received a single tender
21%
of the awards went to companies based in another country
2%
of the tenders came from another country
5%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

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