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TED - Tenders Electronic Daily (Publications Office of the EU) verified 2 days ago Contract award

Spain - Advertising and marketing services - Personal brand management, digital relevance and public image service for the Special State Delegate and the Director General

Original España - Servicios de publicidad y de marketing - El objeto del presente pliego es la contratación de un servicio de gestión de marca personal, relevancia digital e imagen pública para dotar al Delegado Especial del Estado (DEE) y a la Directora General (DG) de un acompañamiento profesional y personalizado.

Awarded Spain Cataluña Business services

Buyer Consorcio de la Zona Franca de Barcelona

€137,760 awarded value

Key facts

Awarded
Procedure
Open procedure
  1. Awarded
  2. Published
View the official notice Watch this tender

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Awarded to

Atrevia Comunicacion SLU

Awarded value
€137,760
Award date
Bids received
3
Record with this buyer
1 first contract from this buyer in the register

Summary

Machine-generated summary

The Consorcio de la Zona Franca de Barcelona awarded a contract for personal brand management, digital relevance and public image services. The service provided professional and personalised support to the Special State Delegate and the Director General, covering a strong personal brand aligned with CZFB values, a proactive digital strategy on social media, strategic positioning in the business and institutional ecosystem, preparation of speeches and materials for public appearances, and monitoring of communication impact. The contract was awarded to Atrevia Comunicacion SLU for EUR 137,760. The award date was 2025-10-14.

Description

El objeto del presente pliego es la contratación de un servicio de gestión de marca personal, relevancia digital e imagen pública para dotar al Delegado Especial del Estado (DEE) y a la Directora General (DG) de un acompañamiento profesional y personalizado que garantice: - El desarrollo de una marca personal sólida y alineada con los valores del CZFB. - Una estrategia digital proactiva en redes sociales y medios digitales. - Un posicionamiento estratégico en el ecosistema empresarial e institucional. - La preparación de discursos, contenidos y materiales para su participación pública. - La monitorización y análisis del impacto comunicativo de sus intervenciones.

Official source

Source: TED - Tenders Electronic Daily (Publications Office of the EU)

Always verify details on the official notice.

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Last verified against TED - Tenders Electronic Daily (Publications Office of the EU) 2 days ago

What this buyer has paid before

Based on 4 comparable contracts this buyer awarded in this sector over the last 4 years.

This award
€137,760
Median award
€71,706
Middle half of past awards
€4,704 to €161,663

The award sits inside the usual range.

Most recent awards

Award values as published by the official sources. Use them as a guide, not a rule: scope, lots and duration differ between contracts.

Consorcio de la Zona Franca de Barcelona

Spain

notices in the register
91
awards
47
awarded in total
€70.6M

Who wins its contracts

Moderately concentrated
different companies won its awards
26
of the awards went to the three most frequent winners
43%
of its calls state an estimated value
100%

Based on 44 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners.

One dot per award, on the day it was signed, sized by its value. A ring is an award with no published value.

Awards most often to

  1. VOPI 4, S.A. 11 awards €203,472
  2. Vilacons Constructora, S.L. 6 awards €144,988
  3. VOPI4, S.A. 2 awards €36.5M

6 open tenders right now

Market context

open now in Business services
7,460
median open notice
€354,296

Who wins in this market

Many suppliers

Spain · Business services

different companies won awards here
13,044
of the awards went to the three most frequent winners
3%
winners of the last 12 months were new here
12,615 of 12,828
buyers awarded contracts here
3,187

Based on 23,380 awards with a named winner over the last 3 years. Counted by award, not by value, because lot and framework amounts are not comparable. Concentrated means the three most frequent winners took 65% or more of the awards; many suppliers, under 35% with at least ten different winners. New: no award from the same buyer or market in the two years before.

Competition

tenders per lot on average (open and restricted procedures)
4.6
of those lots received a single tender
21%
of the awards went to companies based in another country
2%
of the tenders came from another country
5%

As the official award notices state them, over the last 3 years. Tenders per lot count open and restricted procedures only: in a negotiated procedure or a direct award a single tender is the procedure itself. The country is the one the notice gives for the winner.

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