Descripción
Abertay University intends to enhance its digital presence, media intelligence and reputation management capabilities through the procurement of two complementary solutions under a four-year contract. The requirement is divided into two lots:
Lot 1 - Media Monitoring and Reputation Tracking Tool
Lot 2 - Social Media Management and Scheduling Tool
These solutions will support proactive monitoring, engagement and reporting across digital, print and social media channels while ensuring operational efficiency, strong security and full regulatory compliance.
Each lot will be evaluated and awarded independently. While the solutions are expected to operate effectively alongside one another within the University’s wider digital environment, there is no requirement for direct integration between Lot 1 and Lot 2 solutions. Both platforms must, however, support integration with the University’s exiting systems and standard exchange mechanisms where appropriate.
NOTE: To register your interest in this notice and obtain any additional information please visit the Public Contracts Scotland Web Site at https://www.publiccontractsscotland.gov.uk/Search/Search_Switch.aspx?ID=821774.
The buyer has indicated that it will accept electronic responses to this notice via the Postbox facility. A user guide is available at https://www.publiccontractsscotland.gov.uk/sitehelp/help_guides.aspx.
Suppliers are advised to allow adequate time for uploading documents and to dispatch the electronic response well in advance of the closing time to avoid any last minute problems.
(SC Ref:821774)
Fuente oficial
Fuente: Public Contracts Scotland
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